PEDAGOGICAL PRINCIPLES OF PREPARATION OF THE FUTURE HAIRDRESSER FOR PRODUCTIVE BUSINESS COMMUNICATION

Communicative training of future service workers is a wide field for pedagogical research in the vocational (vocational) education. This especially true hairdresser - master whose work involves close physical and emotional contact with clients requires him to be able build confidence, act each case not only technically but also psychologically competent.
 The article argues need form context professional specialist services his communication skills. principles interaction are formulated, which, according author, basis productive business (tolerance, integrity, balance personality-oriented communication, priority client interests, cooperation compromise, objective self-esteem). importance educational modeling communicative situations as method adjusting individual style worker revealed. ability must formed over years, based, particular, on possibilities modeling. We see development its content methodological support an actual direction our further research.